Dynamics CRM is a leading customer resource management and enterprise resource planning software. It has on-premise versions for Windows Server as well as on-demand or cloud versions.

It offers solutions for various industries such as government, financial services, manufacturing, health care, retail, professional services and education.
Microsoft Dynamics CRM offers the following functions: sales force automation, marketing planning and automation, social listening and engagement, customer service (including robust call center and field services solutions) and analytics. It is developed to work seamlessly with Office365, SharePoint, Yammer, Skype, Cortana Analytics, PowerBI, Windows and Azure. Dynamics’ flexible architecture and rapid release cycle allows new features and capabilities to be implemented quickly.

CRM can help reduce costs and increase profitability by organising and automating business processes that nurture customer relationships and satisfaction across all interactions.


The most significant functions and fields of action of Microsoft Dynamics CRM
  • Personalise customer experiences by engaging them at the right time, in the right place, in the right way throughout the journey.

  • Create proactive experiences by determining the next best interaction with your customer based on insights.

  • Make customer engagement predictive by using internal and external data to identify patterns and trends.  Apply information to make recommendations or suggestions for how to optimise.